EX Hair care products use native Australian organic botanical and active ingredients. X is vegan friendly and animal cruelty free.


They develop and test their products in a real live Perth hair salon, used by real hairdressers. They are Australian owned, made and manufactured. Utilising key Australian native ingredients.


This was a refresh/rebuild of their existing site, migrating it to the more user-friendly Pixel Together hosting platform, integrated with Ecwid's ecommerce solution.


The new website launch coincided with a re-design of their product packaging with an edgy, cleaner look and a new logo. To harmonise with this new look we greatly simplified the the look and feel of the site, at the same time improving the navigation to make use of treatment-based product categories.


You can check out the new

site here.

Website Re-build

EX Hair