The brief was to develop branding for a new and quite revolutionary prefabicated building system, based on structual wall panels with a unique, simple and ingeneous connection system. Suited to small to medium structures, it is delivered to site in flat pack form and able to be assembled by a small team with simple tools.
The choice pf a 3D perspective structural effect for the main logotype was an obvious one, given the nature of the product. The colour choice was based on the client's original 2D logo concept.
Part of the brief was also to re-brand his existing website, which you can view here:
New product branding
