WhiteGum Farm, in the Avon Valley Western Australia is a unique caravan/camping holiday and day trip destination with many amazing attractions, including a large artificial lake for swimming and fishing, a four-wheel-drive park, bar and grill restaurant and even an air park for ultralights and gyrocopters.

The challenge when designing their website was to give an impression of the richness and variety offered by the WhiteGum Farm experience, without overwhelming the visitor with information. Front page and menu design was very important to this end. 

The homepage also features a large slideshow animation showcasing the many features of WhiteGum Farm as well as prominent call panels promoting the three most popular amenities.